Why Lipstick belongs in your line
Lipstick is a category staple: matte, hydrating, glossy and lacquer finishes developed across a full lip line - fast private label from the ready formula library, or custom development around your brand shades and texture direction.
For most brands it plays a clear role — flagship SKU for brand makeup lines. That makes it straightforward to position, price and upsell inside a wider collection.
Key specifications to check
Before requesting samples, align on the core specs that define this SKU:
- Standard stick
- metal / plastic / magnetic tubes
- matte / hydrating / glossy / lacquer finishes.
What you can customize
For a private label launch you usually want more than a stock product. The flexible points for Lipstick are:
- Pantone or competitor shade matching
- texture tuning (coverage / wear)
- fragrance (vanilla, peach, none)
- embossed pattern on bullet
- silk-print or electroplated tube.
MOQ, delivery and reorder
Lonyard works on a unified MOQ of 5,000 pcs/sets with FOB delivery and reorders in as fast as 7 days. Samples are typically ready in 3-7 days from ready molds and formulas, we reply to enquiries within 24 hours and return a plan within 48 hours.
Frequently asked questions
What is the MOQ for Lipstick?
The unified MOQ is 5,000 pcs/sets, which keeps quality, pricing and reorder speed consistent across the line.
Can I customize Lipstick?
Yes — Pantone or competitor shade matching, plus packaging, finishing and branding options, all developed around your brief.
How fast can I reorder Lipstick?
Reorders ship in as fast as 7 days, so you can restock on sell-through without over-committing inventory.