What MOQ actually funds
A minimum order quantity is not a barrier — it is what pays for the things that make your product good: dedicated molds or tooling, stable shade matching, calibrated filling lines, and factory-grade QC. A unified MOQ of 5,000 pcs/sets across all six categories at Lonyard keeps these fixed costs affordable per unit.
Why a unified MOQ helps you
- Simpler forecasting — the same number works for lipsticks and brush sets.
- Consistent pricing across your range.
- Faster reorders — the tooling already exists, so reorders can turn around in 7 days.
- Easier multi-SKU planning — mix within the same 5,000 baseline.
If 5,000 feels like a lot
Start with a smaller SKU count, not a smaller MOQ. Two to four SKUs at 5,000 each is far more workable than eight SKUs at 2,500. Many first-time brands also launch through a distributor or marketplace that consolidates volumes on their behalf.
Frequently asked questions
What does the 5,000 pcs MOQ cover?
A unified MOQ of 5,000 pcs/sets applies across color cosmetics, makeup tools, makeup bags, nail products, cosmetic packaging, and pimple patches & blotting papers.
Can I order a mix of SKUs toward one MOQ?
Yes — you can plan multiple SKUs within the same baseline to make your first order workable.
Why does a higher MOQ mean faster reorders?
Because tooling and approved samples already exist, production can restart quickly — reorders at Lonyard can turn around in as little as 7 days.