Why Mascara belongs in your line
Mascara is a category staple: lengthening, volumizing or curling mascara; brush shape drives the look - an eye staple.
For most brands it plays a clear role — eye makeup staple. That makes it straightforward to position, price and upsell inside a wider collection.
Key specifications to check
Before requesting samples, align on the core specs that define this SKU:
- Lengthening / volumizing / curling
- spiral / comb brush.
What you can customize
For a private label launch you usually want more than a stock product. The flexible points for Mascara are:
- Brush shape options
- formula tuning
- tube printing.
MOQ, delivery and reorder
Lonyard works on a unified MOQ of 5,000 pcs/sets with FOB delivery and reorders in as fast as 7 days. Samples are typically ready in 3-7 days from ready molds and formulas, we reply to enquiries within 24 hours and return a plan within 48 hours.
Frequently asked questions
What is the MOQ for Mascara?
The unified MOQ is 5,000 pcs/sets, which keeps quality, pricing and reorder speed consistent across the line.
Can I customize Mascara?
Yes — Brush shape options, plus packaging, finishing and branding options, all developed around your brief.
How fast can I reorder Mascara?
Reorders ship in as fast as 7 days, so you can restock on sell-through without over-committing inventory.